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Jim Boyden’s battle with Virgin Media: ‘It was a rage against the machine moment’

The man whose Facebook post of a Virgin Media bill was shared more than 95,000 times this week, talks to Jessica Winch.
Source: Telegraph

The bill posted by Jim Boyden was shared widely on the web after Virgin Media tried to charge a deceased customer a late payment charge.

Virgin Media apologises for bill to deceased customer

A Virgin Media bill sent to a deceased customer, which included a fine for late payment, was shared more than 90,000 times after it was posted on a social networking site.

Man looking at a Virgin Media welcome screen on a television.

Virgin Media has apologised after a bill sent to a deceased customer went viral on Facebook. Photo: PA

2:36PM BST 25 Apr 2013

Virgin Media has apologised to the family.

The man’s son-in-law, Jim Boyden, posted a photograph of the bill on his Facebook page, along with a message to Virgin Media.

The bill showed a £63.89 payment charge with a description “D.D Denied – Payer deceased”, referring to the fact that the deceased man’s bank had refused a direct debit payment. There was also a late payment charge of £10.

Mr Boyden wrote: “I’m really sorry for my father-in-law not paying his bill last month, but what with him being dead and all, it’s probably slipped his mind. Some people, eh?”

A Virgin Media spokesperson said, “We’ve spoken to the family and offered our sincerest apologies as automated responses from banks should not appear on customer bills.”

The company will make a charitable donation to the hospital ward that cared for Mr Boyden’s father-in-law.

He wrote: “What this whole thing goes to show,./Is that you can’t ignore the ‘Net,/We can all use it to be heard, loud and proud,/Big companies should not forget.”